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Shopping in Viareggio

Thanks to its strategic position on the promenade at Viareggio, the Grand Hotel Principe di Piemonte is the perfect starting point for a fun day out shopping.  If you love shopping, maybe you are looking for a trendy item of clothing or the pair of shoes you have always dreamed of?  Then you have come to exactly the right place!

We can recommend a very specific route: leave the hotel on a relaxing stroll in a southerly direction.  On the right, you will have the spectacular view of the sea as you check out the shop windows of some of the world’s most up-market brands.

Enjoy a relaxing shopping trip in Viareggio and discover all the well-known brands:

 

  • United Colors of Benetton
  • Massimo Rebecchi
  • Penelope
  • Sisley
  • Vela Abbigliamento
  • Frediani
  • Twinset
  • Lacoste
  • Flavio Castellani
  • Andrea Stagi
  • Napapijri
  • Max&Co
  • Marina Militare
  • Fiacchini
  • Silvia Bini
  • Patrizia Pepe
  • Vallini & Vallini
  • Falconeri
  • Harmont & Blaine
  • Geox
  • Kiko Make Up
  • Liu Jo
  • North Sails
  • Pinko
  • Calzedonia
  • Ruffo Ottica
  • Intimissimi
  • Tezenis
  • Gutteridge
  • Desigual
  • Yamamay
  • Guess

Alternatively, you can book one of our transfers by private car and go to The Mall Outlet in Leccio (Florence) for a day of shopping: 1 h 30 min drive.

Discover the offers

The best offers constantly updated to live the exclusive experiences of the Grand Hotel Principe di Piemonte at any time of the year!

Offer: Easter in Viareggio

An Easter of relaxation, sun, sea and long walks on the beach in Viareggio for the whole family.

Romantic Break

Looking for a totally relaxing experience with your partner? Nothing could be better than a Romantic Break at the Grand Hotel Principe di Piemonte.

Offer: Gourmet Experience

An unmissable stay with a tasty experience in our starred restaurant overlooking the sea.

Offer: Starry Night

One ore more nights stay with a gourmet experience at the 2 Michelin Star Il Piccolo Principe Restaurant. The offer includes: 1 night stay or more in a Classic or sea view room; A 4 course tasting dinner for two guests (water and coffee included) by chef Giuseppe Mancino at the 2 Michelin Star Restaurant […]

Promo suite in Viareggio

Fancy a dream holiday in Versilia? Choose the Suite Special Offer in the Grand Hotel Principe di Piemonte in Viareggio. 40% discount on overnight stays in suites! Find out more and book your suite today.

Offer: Princely Wellness Package

Our “Wellness as a Prince” combines the benefits of the Spa with the comfort and luxury of the Grand Hotel Principe di Piemonte in Viareggio. The package is ideal for couples seeking a totally relaxing break focused on wellbeing.   The “Wellness as a Prince” Offer includes: Overnight accommodation; Buffet breakfast served in the breakfast […]

Hotel deals in Viareggio by the sea for long stays

“7 nights as a Prince” for a week at the beach.

Luxury Beach Experience

The Luxury Beach Experience includes access to the exclusive beach Club located nearby the hotel. Ideal for an exclusive summer break by the sea, experiencing the luxury and comfort of the hotel on the Tuscan Riviera. The Luxury Beach Experience includes: Accommodation in your favourite suite; Buffet breakfast served in the breakfast room; Spacious gazebo with deckchairs, sunbeds, […]