Grand Hotel Principe di Piemonte Viareggio Grand Hotel Principe di Piemonte Viareggio
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  • Welcome
    A Belle Époque beauty
    on the Tuscan Riviera

A famously luxury hotel in Tuscany, a few sunlit steps to the golden sands. Absolutely fashionable in the Roaring Twenties and equally in vogue today as fresh design spreads a contemporary lightness through grand interiors. 

Dine
MICHELIN STARS BY THE GLITTERING SEA

Live an unforgettable sensory experience at the only two-Michelin-starred restaurant on the Tuscan coast.
Take a seat in the Tapestry Room and savour the best breakfast in Italy, named by Forbes as one of the 20 exclusive experiences every entrepreneur should have at least once in their lifetime.

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    Stay
    ROOMS, SUITES AND SOMETHING DIFFERENT

    80 heritage bedrooms showcase fresh sustainable design, by the seashore. Featuring Florentine artisans, contemporary splashes and Riviera sunlight.

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      An elegant stroll through history
      100 + 3 Years of Glamour
      100 + 3 Years of Glamour
      excursions in tuscany
      Activities
      Discover the Authentic Essence of Tuscany

      From the scent of the sea along the Passeggiata to the beauty of the Tuscan hills dancing on the horizon, every moment is a journey through emotion and wonder.

      Our concierge will discreetly guide you through art itineraries, culinary experiences, moments of pure wellbeing, and timeless inspirations.

      Because here, even time takes the luxury to slow down.

      Enjoy
      SWEEP YOU OFF YOUR FEET

      From high season to low season, a zillion reasons
      the Beau Monde flock to this Belle Époque charmer hotel in Viareggio.

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      Riviera refresh
      Spa for candlelight and calm, rooftop pool for sunlight and glamour
      Spa for candlelight and calm, rooftop pool for sunlight and glamour
      Connect
      Creative Spirits

      The people who make Principe di Piemonte a very Grand Hotel. Curators, cooks and concierges share their inspirations.

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      Discover our special packages
      Special Offers
      Discover our special packages

      The best way to enjoy a true luxury experience is to choose one of the offers of the Grand Hotel Principe di Piemonte.

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      Share your Principe di Piemonte moments with us: @grandhotelprincipedipiemonte
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      Book now